Paramount Network (will be rebranded as Paramount Movie Network in 2021) is an American basic cable television channel owned by ViacomCBS
. The network's headquarters are located at the Paramount Pictures
studio lot in Los Angeles
The channel was originally founded by a partnership between radio station WSM
and Westinghouse Broadcasting
as The Nashville Network
(TNN) and began broadcasting March 7, 1983. It initially featured programming catering towards the culture of the Southern United States
, including country music
, variety show
s, outdoors programming, and motor racing
coverage (such as NASCAR
). TNN was purchased by the Gaylord Entertainment Company
in 1983. After Gaylord bought CMT
in 1991, TNN's music programming was shifted to CMT, leaving TNN to focus on entertainment and lifestyle programming.
In 1995, TNN and CMT were acquired by Westinghouse, which was in turn acquired by Viacom
in 1999. Under Viacom ownership, TNN began phasing out its existing, country-influenced programming, in favor of more off-network series, films, and sports entertainment
programming targeted to a wider audience. It was renamed The National Network in September 2000, coinciding with the premiere of ''WWF Raw
'' on the channel. At this point, Viacom described TNN as being a general entertainment service, albeit one appealing to Middle America
. In August 2003, TNN relaunched as Spike TV, which targeted a young adult male audience. From June 2006, the network's programming had a more explicit focus on the action genre, while in 2010, the network would begin to shift towards a wider audience reach with an increased focus on reality series. This culminated with a final rebrand in 2015 to emphasize gender-balanced series such as ''Lip Sync Battle
'' and a return to original scripted programming.
On January 18, 2018, Spike relaunched as Paramount Network, aiming to align the network with its namesake studio (which previously lent its name to the now-defunct United Paramount Network
), and to position the network as the company's "flagship" outlet. As of September 2018, approximately 80.24 million households in the United States receive Paramount Network.
The Nashville Network (1983–2000)
The Nashville Network first launched on March 7, 1983; it was dedicated to the culture and lifestyle of country music
and the U.S. South
It originally operated as a joint venture
of WSM, Inc., at the time owned by National Life and Accident Insurance Company
, and Group W
Satellite Communications. TNN operated from the now-defunct Opryland USA
theme park near Nashville, Tennessee
. Country Music Television
(CMT), founded by Glenn D. Daniels, beat TNN's launch by two days, robbing them of the claim of the "first country music cable television network." TNN's flagship shows included ''Nashville Now
'', ''The Statler Brothers Show
'', ''American Sports Cavalcade
'' and ''Grand Ole Opry
Live''. ''Nashville Now'' and the ''Grand Ole Opry'' were broadcast live from Opryland USA.
The Gaylord Entertainment Company
purchased WSM, along with TNN and the Opryland properties, in the latter half of 1987. Much of TNN's programming (except for its sports) during the Gaylord era was originally produced by Opryland Productions, also owned by Gaylord Entertainment. From 1983 to 1992, all of TNN's auto racing and motor sports coverage was produced by Diamond P Sports. Starting in 1993, TNN started having its NASCAR
coverage produced by World Sports Enterprises, and the American Speed Association
coverage produced by Group 5 Sports, while Diamond P continued to produce most of the rest of the racing coverage. Programming included variety shows, talk show
s, game show
s, outdoor shows (such as hunting and fishing), and lifestyle shows; all centered in some way around country music or the country style of living.
Some of TNN's popular on-air talent included local Nashville media personalities Ralph Emery
, Dan Miller
, Charlie Chase
and Lorianne Crook
, as well as established stars such as country music singer Bill Anderson
and actresses Florence Henderson
and Dinah Shore
. By 1995, TNN was acquired by Westinghouse Electric Corporation
, which had recently acquired CBS
around that time; two years later, Westinghouse bought CMT, TNN's chief competitor. In 1998, the channel dropped its "The Nashville Network" moniker and shortened its official name to TNN. Ownership shifted to Viacom
in the late 1990s after its acquisition of CBS Corporation, Westinghouse's successor.
The National Network, the New TNN, and professional wrestling (2000–2003)
In 1999, TNN began to change its programming to appeal to a wider demographic, especially younger viewers; capitalizing on the success of ''RollerJam
'' (a roller derby
-inspired series with elements of professional wrestling
), TNN reached a three-year deal to broadcast a new Extreme Championship Wrestling
, which would air as a companion to ''RollerJam'' on Friday nights beginning in late-August 1999. Under the contract, ECW also agreed to revenue sharing
with TNN for all of the promotion's events (including live shows and pay-per-view
s) and merchandising. TNN combined these two programs into a Friday-night block
themed around extreme sports
programming, alongside ''Motor Madness
'' and ''Championship Bull Riding
''. A TNN executive felt that bull riding was "the original extreme sport", and could thus appeal to this wider audience.
In November 1999, TNN announced new programming and primetime theme blocks it planned to introduce in 2000, including a new, female-oriented ''Movie Monday'', ''Action Wednesday'', ''Friday Night Thrill Zone'', ''Classic Country'' on Saturday nights, and ''TNN Outdoors'' on Sundays. The new schedule, along with new series such as the action drama ''18 Wheels of Justice
'', collegiate bowling
competition series ''Rockin' Bowl'', reruns of the Western anthology ''Dead Man's Gun
'', and a new promotional campaign targeting younger viewers, were intended to introduce a broader audience to the network. The ECW partnership was initially successful, with TNN reporting a 200% increase in young male viewership in the timeslot. Despite this, TNN gave ECW little promotion, choosing to focus more on promoting its other new programs, such as ''Rockin' Bowl'' and ''RollerJam''.
On September 25, 2000, TNN was folded into the MTV Networks
division based in New York City, and was renamed The National Network (later branding as "The New TNN"). The rebranding coincided with major changes to the network's programming, including the network premiere of the World Wrestling Federation
's flagship program ''RAW Is War
'', which moved to TNN from USA Network
as part of a new contract with Viacom. As WWF programs were typically among USA Network's highest-rated programs, the move was considered a major coup for TNN. MTV Networks chairman Tom Freston described TNN as now being a general entertainment service, albeit one with a "sort of populist middle-America
flavor" rather than "another network for New York or Los Angeles."
also became more prominent on the network, as it began airing games of the original Arena Football League
(AFL) with Eli Gold
as an announcer. The National Network was also one of three networks to air games of the ill-fated XFL
(along with NBC
). As part of its contract, TNN had the rights to a late Sunday afternoon game each week except for the first week, when UPN aired the afternoon game instead. TNN aired the first opening-round game of the 2001 NCAA Men's Division I Basketball Championship
when organizers expanded the field to 65 teams; it was produced by CBS Sports
with CBS announcers. The game coverage moved to ESPN
. The network also attempted the launch of a new sport called "SLAMBALL" that was basketball but with trampolines placed in various places in the floor. The games were not live but pre-recorded and packaged to fit in a time slot.
In 2001, TNN added off-network sitcoms and dramas such as ''Diff'rent Strokes
'', ''The Wonder Years
[TNN Shooting for Lineup that's 50% More Original](_blank)
''Broadcasting & Cable'': January 22, 2001
''The Rockford Files
''WKRP in Cincinnati
'', ''Hangin' With Mr. Cooper
'', ''Miami Vice
It also became the first channel to air reruns of ''MADtv
''. These moves went unnoticed for the most part, due to TNN's lack of popularity. By this time, all country-western programming had been purged from the network; some of The Nashville Network's former programming was picked up by CMT, while other classic TNN shows were picked up by Great American Country
, including eventually the ''Grand Ole Opry
'', which was pushed off to CMT and eventually removed by Viacom after they did not renew the agreement to carry the series.
By late 2002, the channel had picked up more male-oriented shows, such as ''Baywatch
'', ''Monster Jam
'', bull riding, ''Robot Wars
'' and ''Star Trek: The Next Generation
''. This was done in an effort both to further distance itself from its former country music-based identity and to trumpet an increase in original programming. "Oblivious" was an original series game show featuring Regan Burns who would go undercover and ask unsuspecting contestants questions without knowing they were involved in a game show. After the reveal and cash award the person is asked to take on the role of the questioner and ask the same questions to another unsuspecting person giving them a chance to quintuple their money.
Spike TV/Spike (2003–2018)
Seeking to further distance itself from the TNN name to suit its current programming direction, Viacom announced in April 2003 that the network would be relaunched as Spike TV on June 16, 2003.
Promoted with the slogan "The First Network for Men
", Viacom aimed to target young adult
males aged 18–34 — a demographic they believed were being served insufficiently by other cable networks. Spike's launch programming would include a slate of such new adult animation
series as ''Gary the Rat
'', ''Ren & Stimpy "Adult Party Cartoon"
'' (an adult-oriented revival of the former Nickelodeon
series ''The Ren & Stimpy Show
'', led by its original creator John Kricfalusi
), and ''Stripperella
'', as well as other new series such as ''Ride with Funkmaster Flex
Also planned were segments in collaboration with ''Men's Health
'', and MarketWatch
. Recent acquisitions, such as ''CSI'', ''WWE Raw'', and ''Star Trek'', would also remain part of the network's schedule.
Three days before the planned launch date, film director Spike Lee
won a New York Supreme Court injunction
preventing Viacom from using the name "Spike TV". Lee claimed that because of his well-known popularity in Hollywood, viewers would therefore assume that he was associated with the new channel. Lee stated in court papers that: "The media description of this change of name, as well as comments made to me and my wife, confirmed what was obvious—that Spike TV referred to Spike Lee."
Spike Jones Jr., son of comic musician Spike Jones
, became a party to the lawsuit as part of Viacom's defense to protect the rights to his father's name.
Most of the new programming did premiere as scheduled as a soft launch
(the network would strongly downplay the TNN branding at this time, referring to itself exclusively as "The First Network For Men" on-air). The suit was settled on July 8, 2003, in announcing the settlement, Lee admitted that he did not believe that the channel intentionally tried to trade on his name. On July 28, 2003, it was announced that Spike TV would officially launch on August 11, 2003 — eight weeks later than initially scheduled. Its launch night programming featured two programs originally intended to air on June 16, including ''Party with Spike''—a launch special filmed at the Playboy Mansion
, and the premiere of ''Most Extreme Elimination Challenge
''—a comedic dub
of the Japanese game show
Spike programming, 2003–2006
Alongside its launch programs, Spike scored some major coups in terms of its programming, receiving syndication
rights to several ''Star Trek
'' series (which were produced by another Viacom branch, Paramount Television
), as well as most of the James Bond series of movies
. After ''Ren & Stimpy "Adult Party Cartoon"'' was canceled, the channel started airing episodes of the original ''Ren & Stimpy'' series under the title ''Ren & Stimpy: The Classics''. The Klasky Csupo
'' was originally slated to run on Spike TV's animation block, but this never materialized and the series was turned into a film instead. Also unaired was the John Leguizamo
animated production ''Zilch & Zero''.
In the fall of 2003, Spike TV aired ''The Joe Schmo Show
'', a parody of reality television
shows like ''Survivor
'' and ''Big Brother
''. Its finale led to the channel's highest ratings
at the time, and a second season aired in the Summer of 2004. 2003 also saw the debut of the Video Game Awards
, which would go on to become notorious for favoring the channel's own demographic at the expense of the larger gaming community. In November 2004, Spike TV purchased the cable/satellite syndication rights to ''CSI: Crime Scene Investigation
'' for a record price of $1.9 million per episode. It joined the lineup on October 1, 2006.
On January 18, 2005, Spike TV premiered ''The Ultimate Fighter
'', a reality competition series focusing on the Ultimate Fighting Championship
—a mixed martial arts
promotion. The success of ''The Ultimate Fighter'' led the UFC to expand its programming on Spike to include other series, such as ''UFC Unleashed
'', ''UFC Primetime
'' and ''UFC All Access
''. ''The Ultimate Fighter'' aired on Spike for 14 seasons, ending its run on the network in 2011 after the announcement that Fox Sports
had acquired the U.S. television rights to the UFC under a new, seven-year deal.
In March 2005, Viacom announced that it would not renew its contract with WWE
(formerly WWF) when it expired in September 2005. Spike's new president, Doug Herzog
, stated that the network had planned to "expand its investments in original programming and new acquisitions for its core audience", including new scripted programming. The following month, it was announced that ''WWE Raw'' would return to USA Network. Spike subsequently reached a deal with another wrestling promotion, TNA
, which saw ''TNA Impact!
'' premiere on October 1, 2005 in a Saturday night time slot. It moved to Thursdays in April 2006, and expanded to two hours in October 2007. On March 8, 2010, ''Impact!'' moved to Monday nights, but later moved back to Thursdays after it suffered from decreased viewership in its new timeslot. Later in the month, Spike TV debuted ''Game Head
'' with Geoff Keighley
, a weekly video game show, and later followed up with the short-lived ''Fresh Baked Videogames'', making them both part of their "Slamming Saturday Night" lineup.
= ''Star Trek''
Spike had devoted large chunks of its programming time to the ''Star Trek
'' franchise in the past before the Viacom/CBS Corporation
split on January 1, 2006 left the majority of the ''Star Trek'' intellectual property to CBS as a part of the former Paramount Television
division and they decided to exercise licensing options away from their former Viacom brethren. It featured ''Star Trek: The Next Generation
'' heavily before introducing ''Star Trek: Deep Space Nine
'' in 2004 and ''Star Trek: Voyager
'' in 2006. All of these introductions were accompanied by multi-day marathons at some point; the ''Next Generation'' marathon included appearances by celebrities such as Wil Wheaton
, who played Wesley Crusher
in the series. ''Deep Space Nine'' and ''Voyager'' had been relegated to late night hours before they disappeared from the channel's schedule, and ''The Next Generation'' had disappeared months before the syndication rights were bought by Syfy
. The promotion of the ''Trek'' franchises earned Spike the colloquial title The Star Trek Channel during this period because as much as one third (eight hours) of programming blocks were devoted to the franchise.
A notable omission during the period was ''Star Trek: Enterprise
'', which the channel passed on (Syfy had proceeded to ease it into four-hour Monday night blocks). TV Land
meanwhile had the rights to ''Star Trek: The Original Series
'', but Spike stated that there may not be enough episodes (only three seasons) to accommodate the kind of blocks it would like to air. Spike later replaced that block with re-runs of ''Disorderly Conduct: Video on Patrol
'' and ''CSI: Crime Scene Investigation
"Get More Action"
In 2005, Viacom conducted research which found that Spike TV's new direction was alienating its target audience and advertisers. Word-of-mouth knowledge narrowly perceived Spike TV's programming as being predominantly "low-brow
", violent, and reliant on sex appeal
, rather than reflecting the wider variety of programming offered by the channel. These findings led Viacom to pursue a re-brand in an effort to clarify the network's focus. At its upfront presentations in 2006, Viacom unveiled a new logo for the channel (shortening its name to simply "Spike"), and the new slogan "Get More Action". The new brand was described as being "authentic" and "unapologetically" masculine, and emphasizing action
as a core genre of programming for the network. The new branding launched alongside the premiere of ''Blade: The Series
'' in June 2006. Spike also attracted advertisers with product placement
opportunities in promos such as "Men of Action" (which featured homages and parodies of "classic action moments") and the "''CSI'' Guys", which tied into its new programming direction.
On September 5, 2006, Spike premiered the documentary film ''Metal of Honor: The Ironworkers of 9/11'' by filmmaker Rachel Maguire, which profiled the ironworkers' efforts in the attempts for rescue and recovery following the September 11 attacks
at the World Trade Center site
. The film proceeds through the ironworkers' dismantling of the fallen towers. On October 10, 2006, Spike debuted the ''Scream Awards
'', the first awards show honoring horror, science fiction, fantasy and comic books. At the 2007 San Diego Comic-Con
, the Spike TV booth was awarding tickets to that year's awards ceremony to the winners of their "Scariest Costume" contest. In late 2006, Spike introduced the "Late Night Strip", a block that aired Thursdays and Fridays at 12:00 a.m. consisting of original series that are sometimes inappropriate for daytime television, with regular intermissions featuring women. Programming featured on the block included ''MXC
'', ''Wild World of Spike'', ''The Dudesons
'' and ''Game Head
In October 2007, Kevin Kay
was appointed network president after serving as executive vice president and general manager of the channel for the previous two years. The post had been vacant since December 2006. Throughout the summer of 2007, starting on Father's Day
(June 17), the channel launched its first public service
campaign, the "True Dads" national outreach campaign, with former New York Yankees
player Don Mattingly
as spokesperson. This focused on fathers who demonstrated active roles in their children's lives, through public service announcement
s on the channel featuring both celebrity
and ordinary fathers and websites such as Spike's own "True Dads" site, among other things.
In April 2008, Spike aired the commercial television premiere of ''Star Wars: Episode III – Revenge of the Sith
'', and became the first basic cable channel in the U.S. to air all six ''Star Wars
'' movies. Viacom bid against NBC Universal
for the rights to the entire ''Star Wars'' film series, which was worth up to $80 million, despite channels owned by each of the companies having previously aired at least part of the original trilogy. The same year, the channel began to broadcast a reality show based on the Drug Enforcement Administration
(DEA). On the weekend of April 5 and 6, 2008, the channel aired the first three ''Star Wars'' films against the simultaneous TNT
broadcast of all three ''Lord of the Rings
'' films. More viewers watched the ''Star Wars'' broadcasts on Spike than watched the ''Lord of the Rings'' broadcasts on TNT. On April 7, 2008, the channel acquired cable syndication rights for the sitcom ''Married... with Children
'' (the series would be shuffled between various Viacom-owned networks in subsequent years, from Comedy Central
to TV Land
to Nick at Nite
). Five new unscripted series were picked up for the channel's summer 2008 lineup.
In the fall of 2009, Spike broadcast live Australian rugby league
semifinal games from the National Rugby League
and also showed the grand final, as David Niu
tried to bring professional rugby league (National Rugby League USA
) to the United States. On June 1, 2010, Spike launched into the first crowd-sourced pilot episode contest with Scripped
, a web-based screenwriting community. In this contest, Spike tested its ability to discover new talent from untested channels.
In 2011, Spike began to undergo a major shift in its original programming strategy, with a larger focus on reality
series (exemplified by a new slogan, "Get Real", soft launched later that year). The changes were hailed by a new programming slate for the upcoming season, with series such as ''Bar Rescue
'', ''Car Boss
'', ''Ink Master
'', ''Repo Games
'', and other new unscripted pilots announced during its upfronts. Spike executives explained that they wanted to evolve the network's brand by targeting a broader audience of males 18–45 years old
, and shifting away from the overtly masculine imagery — described as making the channel more akin to ''Esquire
'' magazine than ''Maxim
''. A promotional campaign emphasized adversity
as a common theme in Spike's programming.
In 2013, Bellator MMA
made its network debut with the premiere of its eighth season
; the now Viacom-owned mixed martial arts
promotion previously aired on sibling channel MTV2
In September 2013, the long-running Fox
'' moved to Spike In the fall, kickboxing
made its network debut with Glory 11: Chicago
. This was not Spike's first time broadcasting a kickboxing event as, in 2012, they partnered with K-1
to broadcast several events on their website. The end of the year saw the Video Game Awards revamped and become known as VGX.
The event was held on December 7, 2013 on Spike's website.
It was announced in November 2014 that ''Impact Wrestling'' would air its last episode on Spike on December 24, 2014 and move to Destination America
Later that year, it was announced that Spike would drop their video game award show.
Geoff Keighley would go on to create his own award show in the form of ''The Game Awards
''. In January 2015, following a similar deal made by NBC
, Spike announced they would air monthly fight cards by the ''Haymon Boxing''-created "Premier Boxing Champions
"The Ones to Watch"
During its upfronts on March 3, 2015, Spike unveiled a new logo and tagline, "The Ones to Watch". The re-branding aimed to make the network more inclusive to women, emphasizing a focus on "big talent, engaging shows and hits that get people talking" and further expansions into scripted series. Alongside the miniseries ''Tut
'' and the announcement of an expanded episode order for the series ''Lip Sync Battle
'' (a spin-off of a segment from ''Late Night with Jimmy Fallon
''), the network announced an output deal with Dwayne Johnson
's Seven Bucks Productions for a series of specials, ''Emergency Broadcast'', an original drama co-created by Max Brooks
, and ''Sweat Inc.'', a fitness-oriented reality series hosted by Jillian Michaels
With 2.2 million viewers, the series premiere of ''Lip Sync Battle'' on April 2, 2015 was the highest-rated non-scripted premiere in network history.
Likewise, ''Tut'' averaged 2.2 million viewers in its three nights, for a combined 11.4 million viewers.
Paramount Network (2018–present)
On February 9, 2017, Viacom announced that Spike TV would be rebranded as Paramount Network in 2018 and move its headquarters to Paramount Pictures
in Hollywood to give the network a closer association with the film studio. This was part of a restructuring plan by new Viacom CEO Bob Bakish
to refocus the majority of its media business around six flagship brands, which included Paramount, BET
, Comedy Central
, Nick Jr.
, and MTV
. Spike signed off on the night of January 18, 2018 at around 8:59 p.m. ET after an airing of ''Pitch Perfect
'', leading to the network's relaunch as Paramount Network that was marked a live, Michael Jackson
-themed ''Lip Sync Battle'' special broadcast from the Dolby Theatre
. New original series announced in the first half of 2018 included the miniseries ''Waco
'' and ''Yellowstone
'', along with ''American Woman
'' and ''Heathers
''—two comedies originally slated for TV Land
. ''The Shannara Chronicles
'', which moved to Spike for season 2 from MTV, was not renewed by Paramount Network.
Paramount Network is being positioned as a "premium" basic cable network, similar to competitors such as AMC
Network president Kevin Kay explained that Bakish wanted Viacom to have a "flagship" outlet for scripted programming, as opposed to making inefficient investments into them across individual channels. He added that Paramount Network's offerings would be distinguished from other "premium" basic cable networks by continuing to emphasize Middle America as a key viewer base. Even with its subsequent rebrandings, Paramount Network still had significant carriage strength and viewership in the Midwest
due to its heritage as TNN. Kay argued that its initial slate of original dramas were not as "dark", citing the setting
of ''Yellowstone'' as making it "brighter and a bit more blue sky than some of the things that are on premium cable TV now".
In regards to the programs moved to Paramount Network from TV Land, ''American Woman'' was moved to take advantage of its prominent leads Alicia Silverstone
and Mena Suvari
, while ''Heathers'' was moved because, in Kay's opinion, the show was not appropriate for TV Land's target audience.
In June 2018, ''Heathers'' was dropped by Paramount Network and Viacom, citing network concerns over the content of the series in the wake of recent shootings in the U.S., such as the Stoneman Douglas High School shooting
. The series would eventually air on Paramount Network in October 2018 in an edited form, with two episodes dropped due to the Pittsburgh synagogue shooting
Paramount Network began a viral marketing
campaign to promote its launch in December 2017. The campaign included a Times Square
advertisement asking viewers to phone and email Paramount Network's chief marketing officer Niels Schuurmans to protest Spike's "firing", as well as a string of self-deprecating
posts by the network's Twitter
account about its history and programming (including that "My favorite number is 329 because it's the number of times ''Cops
'' is on every night", "We had a show called ''The Joe Schmo Show
''. Apparently every decent show name was taken", and that "There's a reason all our early shows were ''CSI
. No one around here knew how to read"). A network executive stated that the campaign was meant to represent a "public meltdown" by a fired employee. Spike additionally held a Facebook
live streaming event on January 17, 2018 where users could vote on various ways a crew would deface a large model of the former Spike logo, culminating in its demolition.
In May 2019, the Spike brand was relaunched in the U.S. as two streaming channels on Pluto TV
, which was acquired by Viacom in March 2019. The relaunch consisted of a main Spike-branded channel and a second channel called "Spike Outdoors".
Paramount Movie Network
In early 2020, Paramount Network began to cut back on scripted series development as a cost-cutting move following the re-merger of Viacom and CBS as ViacomCBS
, having dropped upcoming projects such as ''Emily in Paris
'' (which was subsequently picked up by Netflix
), and cancelling ''68 Whiskey
'' after a single season.
On September 22, 2020, ViacomCBS president of Entertainment and Youth Brands Chris McCarthy told ''Variety
'' that Paramount Network planned to relaunch as a movie channel
"within the next year", to be tentatively known as Paramount Movie Network. The relaunched network will focus primarily on original made-for-TV films
featuring major talent, with a plan to premiere 52 films per-year.
These films will largely be produced by Paramount Pictures and MTV Studios
, with plans for co-productions with ViacomCBS Networks International
properties (such as Argentina's Telefe
, Australia's Network 10
, and the United Kingdom's Channel 5
) as well.
The network will continue to carry at least one scripted series or miniseries per-quarter, including ''Yellowstone'' (albeit with episodes premiering in a different format), but will abandon non-scripted programming, with series such as ''Ink Master
'' and ''Wife Swap
'' having been cancelled, while ''Bar Rescue'', Bellator fight cards (which were announced earlier that month to move CBS Sports Network
, beginning in October), and ''Lip Sync Battle'' slated to move to other ViacomCBS channels''.''
These changes mirror a similar shift in programming that McCarthy undertook at sister channel Comedy Central
, which also dropped live-action series development in favor of television specials, original films, and a focus on adult animation
Paramount Network's current lineup consists of original series, feature films, and reruns of sitcoms (including ''Friends
'' and ''Two and a Half Men
''). As Spike TV, male-oriented programs constituted the majority of the network's schedule upon its original re-launch in 2003. By 2011, Spike had shifted its programming towards reality
series that were aimed at more broader audiences (such as ''Bar Rescue
'' and ''Ink Master
''), and with its 2015 rebrand, the network attempted to add more "gender-balanced" programming.
Paramount Network formerly carried combat sports, being the first basic cable home of mixed martial arts promotion the Ultimate Fighting Championship and airing the early seasons of ''The Ultimate Fighter''. Other promotions and sports-related programming have included Glory kickboxing events; professional wrestling from Impact Wrestling, WWE, and Extreme Championship Wrestling; Premier Boxing Champions; and the ViacomCBS-owned Bellator MMA and Bellator Kickboxing.
On October 15, 2005, Viacom acquired iFilm, which was initially launched in 1997. After acquiring the website for $49 million, it was eventually rebranded to Spike.com and provided hosting of user-uploaded videos, a strategy eventually abandoned to refocus Spike.com as a general network site. The iFilm.com domain currently redirects to the Screen Junkies website.
During the era where they hosted user generated content, Spike.com's managers only approved videos pre-screened to meet their standards. On January 18, 2018, Spike.com was sunsetted, and viewers were redirected to the new Paramount Network site and domain.
In April 1984, while as TNN, the Canadian Radio-television and Telecommunications Commission (CRTC) approved the channel for carriage by Canadian cable and satellite television providers.
Following its re-branding as Spike TV, the Canadian Association of Broadcasters filed a complaint with the CRTC on behalf of Canwest Global, demanding the channel be removed from Canadian television providers. The CAB felt that its new general entertainment format would unduly compete with various Canadian-run specialty channels, arguing that there was overlap in its niche and its then-current schedule with Men TV (men's lifestyle), Space (''Star Trek''), sports channels (The Score (now Sportsnet 360) is the WWE's Canadian broadcast partner), Discovery Health (interstitial segments focusing on men's health, although the network did not air any full-length programs on the topic), along with the inexplicable naming of Report on Business Television and CTV Travel for reasons unknown. [
In January 2005, the CRTC dismissed the CAB's complaint, ruling that it provided insufficient evidence that Spike was directly competing with Canadian specialty channels. The CRTC ruled that Spike did not unduly compete with Men TV, since it was licensed to broadcast lifestyle programming oriented towards men (in contrast to Spike, which the CRTC classified as being a general entertainment channel targeting a male audience), and that the remaining allegations of overlap with domestic Canadian specialty channels represented only a minority of Spike's overall programming.]
Due to programming rights issues, programs which the channel does not hold rights to air outside of the U.S. are replaced with alternate programs.
In December 2020, ViacomCBS announced Prima Comedy Central will be rebranded as Paramount Network. Paramount Network launched effectively on January 12, 2021.
In May 2018, Viacom announced that it would rebrand Paramount Channel in Spain under the Paramount Network name on June 10, 2018, marking Viacom's first property outside of the U.S. to adopt the brand. Paramount Channel in Spain had been among Viacom's most successful international properties. The channel adopted a similar general entertainment format to the U.S. version, with its launch lineup featuring the fifth season of ''Alaska y Mario'' (moving from MTV Spain), and a lineup of imported dramas and films.
On March 16, 2019 Viacom rebranded the Italian version of Paramount Channel into Paramount Network.
On January 8, 2019 Viacom replaced Comedy Central Denmark with Paramount Network Denmark.
On January 15, 2019 Viacom replaced Comedy Central Sweden with Paramount Network Sweden.
On December 17, 2020, Paramount Channel in Hungary rebranded as the Paramount Network.
Paramount Network launched in the UK on July 4, 2018, it is operated by the Viacom-owned network Channel 5. It is the second Paramount-branded property in that market; its domestic version of Comedy Central launched as the Paramount Channel in 1995, then was Paramount Comedy from 1997 until 2009, when it took the Comedy Central name. On January 7, 2020, it replaced the British version of Spike in its channel allotments on Freeview, cable, and satellite.
On April 14, 2020 ViacomCBS rebranded the Latin American version of Paramount Channel into Paramount Network.
On February 1, 2021, ViacomCBS rebranded the Asian version of Paramount Channel as the Paramount Network, with several shows from Comedy Central were included in the lineup following the closure of the channel for the said region.
Viacom began to launch localized versions of Spike in 2015.
* On April 15, 2015, a British version of Spike was launched; owned by Viacom International Media Networks Europe, it is operated as a sister digital terrestrial television channel to Channel 5, which Viacom had acquired the previous year. Its launch lineup primarily featured Spike's original programs and reruns from its parent network, acquired U.S. drama imports (such as ''Breaking Bad'', ''Justified'' and ''The Walking Dead''), along with Bellator MMA and the domestic MMA promotion BAMMA.
On 31 October 2017, the channel changed its name to 5Spike to better-signify its connection to Channel 5's other digital networks. On 7 January 2020, 5Spike was shut down, with its channel allotments and selected programs being assumed by the British version of Paramount Network.
*On August 18, 2015, Viacom announced that a Dutch version of Spike would launch in the Netherlands and Flanders. The channel began as a timeshare on the Dutch Nickelodeon channel, airing from 21:00 to 02:30 CET daily. On December 12, 2016, Spike launched in the Netherlands as a 24-hour channel on Ziggo. Spike and Nickelodeon continued time-sharing in Flanders until January 6, 2021, when Nickelodeon became a 24-hour channel again.
*In July 2016, an Australian version of Spike was launched on Fetch TV.
*On December 1, 2016, a Hungarian version of the channel named RTL Spike was launched, via brand licensing and advertising sales agreements with the RTL Group. On October 20, 2020, ViacomCBS announced the channel's closure, and the closure date was confirmed on November 23 that year. RTL Spike was shut down on January 12, 2021 and was replaced by TeenNick.
*On March 15, 2017, a Russian version of Spike was launched as a separate channel, airing alongside the local version of Paramount Channel.
*On October 22, 2017, an Italian version of Spike was launched in the country as a free-to-air channel, replacing Fine Living on Digital TV channel 49.
Category:Television networks in the United States
Category:English-language television stations in the United States
Category:Former video hosting services
Category:Television channels and stations established in 1983
Category:Television channels and stations established in 2018
Category:1983 establishments in Tennessee
Category:2018 establishments in California
Category:ViacomCBS Domestic Media Networks