thumb|300px|Reno, Nevada proudly displays its
nickname as "The Biggest Little City in the World" on a large sign above a downtown street.
This partial list of city nicknames in the United States compiles the
aliases,
sobriquets and
slogans that
cities are known by (or have been known by historically), officially and unofficially, to municipal governments, local people, outsiders or their
tourism boards or
chambers of commerce.
City nicknames can help establish a civic identity, help outsiders recognize a community, attract people to a community because of its nickname, promote civic pride, and build community unity.
Nicknames and slogans that successfully create a new community "ideology or myth"
are also believed to have economic value.
This value is difficult to measure,
but there are anecdotal reports of cities that have achieved substantial economic benefits by "
branding" themselves by adopting new slogans.
[Alfredo Andia]
Branding the Generic City :)
, MU.DOT magazine, September 10, 2007
In 2005 the
consultancy Tagline Guru conducted a small survey of professionals in the fields of branding,
marketing, and
advertising aimed at identifying the "best" U.S. city slogans and nicknames. Participants were asked to evaluate about 800 nicknames and 400 slogans, considering several criteria in their assessments. The assigned criteria were: whether the nickname or slogan expresses the "brand character, affinity, style, and personality" of the city, whether it "tells a story in a clever, fun, and memorable way," uniqueness and originality, and whether it "inspires you to visit there, live there, or learn more."
[TaglineGuru Releases List of Top U.S. City Mottos and Monikers]
press release, September 20, 2005, TaglineGuru.com website, archived on June 23, 2008
The top-ranked nickname in the survey was
New York City's "The Big Apple," followed by "
Sin City" (
Las Vegas), "The Big Easy" (
New Orleans), "Motor City" (
Detroit), and "The Windy City" (
Chicago). In addition to the number-two nickname, Las Vegas had the top-rated slogan: "
What Happens Here, Stays Here." The second- through fifth-place slogans were "So Very Virginia" (Charlottesville, Virginia), "Always Turned On" (
Atlantic City, New Jersey), "Cleveland Rocks!" (
Cleveland, Ohio), and "The Sweetest Place on Earth" (
Hershey, Pennsylvania).
[
Some unofficial nicknames are positive, while others are derisive. The unofficial nicknames listed here have been in use for a long time or have gained wide currency.
]
Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
West Virginia
Wisconsin
Wyoming
Puerto Rico
See also
* Banana belt
* List of U.S. state nicknames
* Tree City USA
* List of city nicknames and slogans in Canada
* List of adjectivals and demonyms for cities
* List of disparaging nicknames for settlements, includes US
General:
* Lists of nicknames on Wikipedia
References
External links
U.S. cities list
{{DEFAULTSORT:U.S. state city nicknames
U.S. city nicknames
City nicknames